Email Marketing & Strategy

The rise of social media may have pushed email marketing to fall at a secondary position for a question of time. Still, its integrity as a business strategy remains unparalleled beyond any reasonable doubt. Don't believe us.

Why do people open an Email? Why is Emailing important in businesses? These are questions that may have come to your mind often, yet you never pondered upon them.

What comes to your mind when somebody calls your name? You look back right! Email marketers have used this technique for a long time to keep their customers coming back to them. All the prominent B2B marketers understand that their customers are their most valuable assets. However, many fail at keeping their relationship with their customers alive. It can result due to the following factors. They rely too much on their website presence, phone ring strategy, or losing track of their potential customer purchase patterns.

It can be challenging to find the right source for your data.

Building a new customer list through email takes work. However, when it’s done with the right techniques, your efforts will really pay off in the long run. It's important to remember, your mailing list is the lifeblood of your company.

Every marketer desires to have a higher response rate with all of their marketing efforts, especially with direct marketing. In order to have profitable results, it must be executed the right way.

Global leaders worldwide reveal that small business email lists for sale are a great way to drive traffic, generate sales, and nurture leads. And when you look at the statistics, you know why. According to reports, on average, email yields a 4400% ROI of every dollar spent on email marketing

Most startup companies are faced with a similar dilemma—they aren't sure how or where to start building a thriving email list of hungry subscribers who will jump at the opportunity to invest in their products and services.

Are you planning to launch an email drip marketing campaign in the near future? If so, you’re heading on the right direction. Drip marketing should be on every marketer’s marketing plan.

Whether it’s your first marketing campaign, or your hundredth, it’s imperative to make sure your emails aren’t being labeled as spam. One way of accomplishing this is to make sure your subject line, titles, and the body of your email doesn’t contain a series of spam trigger words.