The EasyPay Network™ is a high-performing direct marketing database featuring consumers who actively engage with leading Buy Now, Pay Later (BNPL) platforms such as Klarna, Affirm, Afterpay, Zip, and PayPal Credit. These digitally fluent, valuedriven shoppers embrace flexible payment models and tend to make frequent purchases, especially for electronics, fashion, lifestyle goods, and subscription-based services. With a strong appetite for convenience and instant gratification, these consumers represent an ideal audience for marketers looking to drive conversions, increase average order value, and promote financial accessibility. Whether they’re upgrading tech, refreshing their wardrobe, or exploring digital services, The EasyPay Network™ puts your brand in front of modern buyers who are ready to spend, on their terms.
The EasyPay Network™ database is compiled using verified consumer intelligence derived from online behavioral signals, opt-in surveys, e-commerce transaction activity, financial product engagement, and BNPL platform usage indicators. Each record is routinely updated and validated to ensure maximum deliverability and performance. The file is processed through both NCOA (National Change of Address) and CASS (Coding Accuracy Support System) certification to meet USPS standards and maintain postal accuracy. Additionally, email records undergo comprehensive hygiene and permission-based validation protocols to ensure compliance and high inbox placement. This data is ideal for precision-targeted campaigns that demand reliability and scalability
Perfect for promoting e-commerce deals, DTC offers, subscription boxes, lifestyle goods, tech gadgets, and fintech services that highlight ease, speed, and value. Whether through direct mail, email, or digital outreach, The EasyPay Network™ empowers multi-channel campaigns to reach impulsive, credit-enabled consumers with high intent to engage and transact.