Description Summary

It’s estimated that a new baby is born every eight seconds in the United States. If your brand is actively looking to reach expecting mothers or new moms, then you must test our Expecting Moms Prenatal and Postnatal mailing list. This database is entirely self-reported from sources including magazine subscriptions, maternity store purchase and online pregnancy blogs and sites. The list is selectable to both expected birth dates and child age for postnatal. Reach both first time moms and moms of multiple children who are focused on being the best they can be for their children.

Popular Selects:

  • Geography
  • Expected Birth Dates
  • Adult Age
  • Trimester
  • Homeowner / Renter
  • Household Income

Recommended Usage:

This expecting moms ( prenatal postnatal ) mailing list is ideal for any brand which is offering baby products, maternity apparel, insurance, financial services, medical services, infant clothing and infant products also brands offering fitness and diets, childcare, parenting books and much more.

Consider the facts:

  • According to a 2010 USDA report, the average middle-income family will spend roughly $12,000 on child-related expenses in their baby’s first year of life.
  • Every 8 seconds a new child is born in the United States of America.
  • The birth rate in the US in 2010 averaged 13 for every 1000 people, a huge decline.
  • It is estimated that in 2011 there were 2.8M unexpected pregnancies.

How Our Data Is Compiled

Our prenatal and postnatal “expecting and new moms” mailing list is developed using multiple sources including online and offline, magazine subscriptions, lifestyle questionnaires, baby registries, retail purchases, various clubs and website visits, online surveys and direct response. The data is updated weekly and is available on a monthly hotline. The mailing list is also NCOA processed monthly.

  • Total Universe
    2,097.792
  • Monthly Hotline
    70K - 95K
  • Base Rate
    $150.00/M
  • List ID
    ALD861
  • Market Type
    U.S. Consumers/Individuals
  • List Channels
    Postal, Email
  • Source
    Catalog, Multi Sourced, Retail/POP, Buyers, Direct Mail Sold, Direct Response
  • Geography
    Domestic U.S.
  • Output Options
    Printed, Electronic
  • Update Cycle
    Monthly
  • Minimum Order
    Inquire
  • Net Name Arrangmets
    Inquire
  • Exchanges
    Inquire
  • Reuse
    Inquire
  • Cancellation Charges
    Inquire
  • Commission
    20% commission will be paid to registered agencies and brokers. Volume discounts are available.
  • Sample Mail Piece Required
    Yes