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Did you know, moms are the gateway to sales? Women make approximately 85% of all purchasing decisions for the household. Often the women making the decisions is a mom. Mom is not only buying for herself; she’s also buying for the baby, the teenager, the pet and for the entire soccer team. Now, here’s the real kicker… Mom is not just buying diapers and baby wipes, she’s purchasing electronics, cars and beauty products. She is also on the market for an fun-filled summer camp, a reputable pediatrician and an accredited private school.
The AmeriList Motherhood Database contains highly responsive consumer data for multi-channel marketing campaigns. This file consists of mothers in the U.S. with one or more children who are looking for products and services that will enhance her family’s life.
Our data is compiled using more sources than any other compiled consumer database in the industry, including: Phone Directories, Surveys, US Census Data, Voter Registration, Product & Warrenty Information, Credit Card Transactions, Mail Order Purchases, Real Estate, Magazine Subscriptions, as well as Deed & Transaction Data.
85% of purchases are made by women
80.5% of decision makers are between ages of 30-50 years old
28.5% of decision makers have incomes between $40,000 and $60,000
46.5% of decision makers have a household income over $60,000
71.5% own their home or condo
Our Motherhood Database is the ideal solution for summer camps, pediatricians, private schools, childcare facilities, toy companies, electronic companies, car dealers and party planners.
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AmeriList supports organizations across industries with targeted data, smarter audience selection, and campaign-ready marketing solutions.
Sony Picture Classics
Before working with AmeriList, we also reached out to a competitor. Not only were they more expensive, but they were MUCH more bureaucratic. AmeriList was able to put this promotion together pretty much last minute and never fought me over anything, which is great considering the accelerated schedule. Needless to say, this wouldn't have come together the way it has if we'd worked with your competitor.
Pfizer
AmeriList has the shortest turn around time of any company I have ever dealt with! I can always expect to receive the information several hours after placing an order!
Asphalt Green
AmeriList has helped us immensely in expanding our marketing reach. Asphalt Green is multi-faceted and serves many different constituencies, and as we continue to grow we rely on AmeriList and their courteous, knowledgeable and attentive staff to help us maximize our marketing plan.
When you do something well for over two decades, you excel at it! Since 2002, we have been working with top brands, delivering precise, high-performance integrated direct marketing solutions.
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