Description Summary

These active consumers are well aware of the great amount of work and maintenance that pools require. Pool owners enjoy home life, entertaining, and relaxing. They are always looking for more efficient maintenance products, safer products for their children and pets, and more entertaining options for the company they enjoy having around them. Pool owners are willing to spend their money on products that will enhance their swimming and lounging activities. Their interests include home-improvement, decorating, outdoor activities, and entertainment. This file is updated monthly to ensure accuracy and success, with a variety of selections available!

Popular Selects:

  • Age
  • Gender
  • Geography
  • Dwelling Type
  • Pool Type
  • Buying Habits
  • Dwelling Type
  • Presence of Children
  • Presence of Pets
  • Buying Habits

How Our Data Is Compiled

Our Pool Owners Mailing List is derived from a multitude of public and proprietary feeds both online and offline including: surveys, self-reported individuals, and previous memberships/ purchase history. When you use our data, you are guaranteed accuracy and deliverability. Our compilation team processes the entire database against the National Change of Address (NCOA) file monthly. The list is also CASS certified to ensure further accuracy.

Consider The Facts:

  • 50.6% of pools in the U.S. are In-Ground pools
  • 47.1% of pools in the U.S. are Above-Ground pools
  • 2.9% of pools in the U.S. are Commercial pools

Recommended Usage

This database is recommended for a variety of offers, such as retail, catalogs, pool manufacturing companies, real estate, pool cleaning services, supplies, and more.

  • Total Universe
  • Base Rate
  • Market Type
    U.S. Consumer
  • List Channels
    Postal, Email & Telemarketing
  • Source
    Compiled, Self-Reported
  • Update Cycle
  • Minimum Order
    Quantity: 5,000
    Price: $325.00
  • Net Name
    Floor: 85%
    Minimum Quantity: 25,000
    Run Charges: $10.00 / M
  • Exchanges
    Please Inquire
  • Reuse
    Please Inquire
  • Sample Mail Piece Required
    Please Inquire
  • Cancellation Charges
    Please Inquire
  • Commission
    20% commission will be paid to registered agencies and brokers. Volume discounts are available.